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» CCC Group and Authentic Brands Group Ink European Licensing Deal for Reebok Brand Distribution
2023-08-01
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CCC Group and Authentic Brands Group Ink European Licensing Deal for Reebok Brand Distribution

CCC Group, Poland, has entered into a decade-long licensing agreement (with an option for a further 10-year extension) with one of the world's leading licensors, Authentic Brands Group, for the Reebok brand. The collaboration will allow CCC Group to distribute a diverse array of Reebok products through its retail outlets (CCC, HalfPrice, Eobuwie.pl and Modivo) across 28 nations.