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» New strategy for Elan online store
2016-12-02
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New strategy for Elan online store
2016-12-02
source own
Elan, originally based in Slovenia, has become well-known for their skiing and snowboarding products in recent years. However, they are now offering a cooperation with their online store for ‘over-the-counter traders’. In an attempt to improve business for said traders, all consumers will be pointed to the direction of their nearest over-the-counter trader when online.
As the winter season for 2016/17 gets under way, Elan has said that this is a win-win situation for traders as the risk is minimal whilst receiving more customers than before. Furthermore, they explained that the ultimate aim is to allow consumers access to all products as we head into the winter season.
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