Bosch eBike Systems to takeover COBI

Within the eBike market, COBI, a startup, has been making waves in recent times since it offers cyclists the opportunity to transform their smartphone into a display unit and eBike control feature. After a positive impact, Bosch eBike Systems has now agreed to take over this aftermarket solution offering music, telephony, navigation, and fitness help. In addition to this, COBI can also connect with the likes of Apple Health and Spotify for the best all-round enjoyment and performance.

Founder of COBI, Andreas Gahlert, has said “With Bosch as a strategic partner, we see huge scope for worldwide growth in the area of digitally connected products and services in the bike environment. For us, this is undoubtedly a significant step into the future.”

CEO of Bosch eBike Systems, Claus Fleischer, noted “The acquisition of COBI GmbH provides the ideal opportunity to expand the product portfolio of Bosch eBike Systems in the area of connected products and services. COBI offers the necessary expertise and experience, as well as the appropriate technologies for a successful partnership.”