The Baltic States anticipate the entrance of new brands

The market situation in the Baltic region can be best described as perfect for new investments at this time. This positive situation has caught the interests of new investors who wish to expand their businesses. The renewed interest in this area is due to three reasons for which the Baltic region is now regarded as the best place for business expansion and future development, according to Jevgenija Pjatnicenko, the senior consultant at Colliers International Latvia for Retailnet.

The three reasons are the improved economic situation, the positive development witnessed in the market, and the increase in available retail space in the Baltic markets.

The economic indicators predict visible growth

From the analysis done by the interested brand, it is apparent that the economic situation is vital to the success of new businesses. These brands are encouraged by the five-year projection for positive growth trends in the Baltic region. 
There has been impressive economic growth in the Baltic region since 2016 when compared to the previous years. This is due to the improved economic development in the region, reduction in unemployment and an increase in wages which led to rise in purchasing power. These events account for the general rise in the monthly consumer expenditure per household as witnessed in the food and clothing industries.