Poland Sets Its Sights on the 2040 Olympics: A Transformational National Project Takes Shape
Poland has taken its first decisive step toward one of the most ambitious goals in its modern sporti
moreAxglo Strengthens European Network with Official Distributors in the UK, Czech Republic, Germany, and Slovak Republic
Axglo, the Canadian golf equipment specialist renowned for its premium push carts and golf accessori
moreVAT Becomes Official Supplier to Swiss-Ski and Backs Biathlon Star Amy Baserga
VAT, a global leader in high-end vacuum solutions, has signed a three-season partnership with Swiss-
moreThe Mountain Studio Reports 44% Sales Growth as Marcel Hirscher Targets Year-Round Outdoor Brand Expansion
The Mountain Studio, the premium outdoor apparel company co-founded by ski racing legend Marcel Hirs
moreSGS Expands Global Cycling Testing Expertise with Acquisition of EFBE
SGS, the world’s leading testing, inspection, and certification company, has announced the acquisi
more
"Business
Partner search for the Sports industry in Central Europe"
Björn Borg Achieves 44% Growth in Germany and 10.4% Overall Revenue Increase in Q3
2024-11-26
source own
Swedish sportswear brand Björn Borg has reported impressive growth in the third quarter of its financial year, highlighting its expanding global footprint and rising demand for its products. The company’s net sales reached SEK 285.1 million (€24.6 million), reflecting a 10.4% year-over-year increase when excluding currency effects and 8.8% growth when including them.
Exceptional Growth in Germany
Germany emerged as a standout market, delivering a remarkable 44% growth in Q3, showcasing the brand’s growing appeal and effective strategies in one of Europe’s largest sportswear markets.
Global Performance Highlights
Björn Borg’s overall sales increase reflects a combination of strategic market expansions, innovative product offerings, and a strong focus on customer engagement. The company continues to strengthen its position as a key player in the sportswear industry.
Future Outlook
Building on its strong Q3 results, Björn Borg is well-positioned to further capitalize on its momentum in both established and emerging markets. The brand remains committed to delivering high-quality, performance-focused sportswear to a growing global audience.
