Leading fitness brand expands in Central Europe

Europe’s second largest fitness brand by clubs clever fit has signed a development contact in Poland. With this agreement it will help the German brand develop in Poland enhancing clever fit expansion plans for the Central and Eastern Europe region. The first Fitness studio will be built in Warsaw and is expected to be operating in the first half of 2022.

In the fitness brands further expansion in developing business in the CE region clever fit opened a studio in Slovenia in June 21 and in the Czech capital Prague in the summer of 2021 with further plans to expand across the Central European country. The company is also targeting Romania as a country to develop with a recent agreement by signing up Adrian Viman as the master franchiser for Romania. Viman expects the first clever fit fitness studio will open in March 2022.