Terme Snovik Launches €22 Million Expansion with New Four-Star Kneipp NaturHotel

Terme Snovik, a boutique spa located in north-central Slovenia near Kamnik, is embarking on its most

more

LifeFit Group Expands Premium Fitness Portfolio with SportsUp Acquisition

LifeFit Group, a leader in Germany's fitness industry, has strengthened its premium segment with the

more

Norrøna Concept Store Opens in Zürich: A Hub for Outdoor Enthusiasts

We’re excited to announce the grand opening of the Norrøna Concept Store Zürich, located at Löw

more

Proximity and Efficiency: Central Europe Becomes a Hub for Bike Production

The bicycle and e-bike industry is undergoing a transformative shift in 2025, with Central Europe (C

more

Xtreme Fitness Gyms Targets Dominance in Eastern European Fitness Market

Polish fitness franchise Xtreme Fitness Gyms is making waves in the fitness industry, celebrating th

more

"Business Partner search for the Sports industry in Central Europe"


You are here » Home Page » CE Sports Business News » Mifa saved by Hero Cycles


Mifa saved by Hero Cycles

2014-06-18 source own
Indian bicycle manufacturer Hero Cycles is expanding its global reach by purchasing shares in the German company Mitteldeutsche Fahrradwerke (Mifa). This investment has come at the perfect time for Mifa, as the company has been troubled by financial woes in recent years. The company owes creditors some €25 million.

Hero will use its subsidiary OPM Global B.V. to purchase the stocks worth €15 million. The two companies will form a “strategic partnership.” Through their agreement, Hero could obtain up to a 47 percent share of the company, with an option to acquire shares from current stakeholders. This deal will offer a huge potential for the two companies to work collaboratively on sales and technology transfers. 

"Don't miss out on the latest insights and trends in Central Europe's thriving sports industry. Register now to receive Cesport's exclusive Business Report, offering valuable information on doing business in the region and an overview of the dynamic Sporting Goods market. Click here to access the report and unlock the potential of Central Europe's sports business landscape.