Proximity and Efficiency: Central Europe Becomes a Hub for Bike Production
The bicycle and e-bike industry is undergoing a transformative shift in 2025, with Central Europe (C
ДальшеXtreme Fitness Gyms Targets Dominance in Eastern European Fitness Market
Polish fitness franchise Xtreme Fitness Gyms is making waves in the fitness industry, celebrating th
ДальшеAdidas Expands Presence in Switzerland with Zurich Branch
Adidas, the global sporting goods powerhouse, is strengthening its foothold in Central Europe (CE) b
ДальшеPolish Brand 4F Becomes Official Technical Supplier for National Volleyball Teams
Polish sportswear brand 4F has announced a landmark partnership, becoming the official technical sup
ДальшеFriction Labs Joins Crag Sport Portfolio: A New Business Partner for Climbers in Central Europe
Krakow-based Crag Sport, a recognized expert in business development in Central Europe (CE), has exp
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R-GOL Expands into Sports Technology with sportbm Acquisition
2024-11-26 Источник Собственный R-GOL, the leading multi-brand distributor of football merchandise in Central and Eastern Europe (CEE) and backed by Innova Capital, has acquired a majority stake in sportbm, a Polish software developer specializing in management systems for sports clubs and academies.
Decathlon’s Bold Expansion Plan: 60 New Stores in Germany by 2027 with €100M Investment
2024-11-26 Источник Собственный Decathlon Germany is embarking on a significant growth journey, announcing plans to invest over €100 million by 2027 in opening 60 new stores, modernizing existing locations, and enhancing the overall customer experience.
Björn Borg Achieves 44% Growth in Germany and 10.4% Overall Revenue Increase in Q3
2024-11-26 Источник Собственный Swedish sportswear brand Björn Borg has reported impressive growth in the third quarter of its financial year, highlighting its expanding global footprint and rising demand for its products.
Benefit Systems Expands Fitness Club Portfolio to 240 Facilities with Organic Fitness Acquisition
2024-11-26 Источник Собственный Benefit Systems S.A. has strengthened its position in the Polish fitness market by acquiring MyOrganiq Sp. z o.o., the operator of the Organic Fitness network.
Bike24 Reports Strong Q3 2024 Results: Sales Growth and Record Demand for Complete Bikes
2024-11-26 Источник Собственный Bike24 Holding AG delivered robust financial results in the third quarter of 2024, with significant sales growth and improved profitability.
Amazon’s €77 Billion Investment Fuels Growth and Sustainability in Germany
2024-11-26 Источник Собственный Over the past 25 years, Amazon has established a significant presence in Germany, making transformative contributions to the economy, society, and the environment.
Fitshop Acquires Kettler and HOI Brands from Trisport AG, Expanding European Home Fitness Market Presence
2024-11-26 Источник Собственный In a strategic move to bolster its position in the European home fitness market, Fitshop Group has acquired the brand rights to Kettler and HOI from Swiss-based Trisport AG.
LifeFit Group Accelerates Club Pilates Expansion in Germany and Austria
2024-11-26 Источник Собственный LifeFit Group is rapidly expanding the Club Pilates brand across Germany and Austria, following its successful introduction of Xponential's reformer Pilates concept in Germany last year.
NOHRD Acquires Dr. WOLFF Sports & Prevention GmbH, Expanding Therapeutic Fitness Solutions
2024-11-26 Источник Собственный In a strategic move to enhance its presence in the health and fitness sector, NOHRD has acquired Dr. WOLFF Sports & Prevention GmbH, a renowned provider of preventive medical training equipment.
Stay Fit Gym Expands Network with New Location in Bucharest’s Rahova Neighborhood
2024-11-22 Источник Собственный Stay Fit Gym, one of Romania’s leading fitness chains, has strengthened its national presence with the opening of its 47th fitness center in Bucharest’s Rahova neighborhood.
Growth Potential in Central Europe's Fitness Industry
2024-11-22 Источник Собственный The fitness industry in Central Europe (CE) is poised for significant growth, with countries like Poland, the Czech Republic, Hungary, Slovakia, Croatia, and Slovenia offering immense opportunities.
EVOC Sports GmbH distributor network in Central Europe
2024-11-09 Источник Собственный EVOC Sports GmbH, based in Munich, Germany, stands out as a top producer of premium backpacks, bags, and travel luggage designed with advanced protection for active sports lovers.
BRAČA-SPORT® has established a robust network of representatives
2024-11-09 Источник Собственный BRAČA-SPORT® is a leading manufacturer of composite sports equipment, distinguished as the sole company that engineers and produces both carbon fabrics and oars.
McFit Europes leading fitness chain unveiled its first revamped gym in Munich
2024-11-09 Источник Собственный McFit, a prominent European fitness chain, has launched its first renovated gym in Munich's Laim district, initiating a comprehensive, multi-million-euro brand refresh. This initiative includes plans to modernize three additional Munich locations in the near future.
Decathlon Launches "Revice" Project: Major Initiative for Sporting Goods Repair
2024-11-09 Источник СобственныйDecathlon is making a bold move for sustainability. With the opening of its regional workshop in Munich-Unterföhring, the multi-sports specialist kicks off its planned repair initiative under the Revice Project.
Allbirds new distributors to cover Central Europe
2024-11-09 Источник Собственный Allbirds, the renowned sustainable footwear and apparel brand, has announced significant strides in its European expansion strategy.
Poland Sets Sights on Hosting Olympic Games in 2040 or 2044
2024-11-09 Источник Собственный Poland has officially announced its ambition to host the Olympic Games in either 2040 or 2044, marking a historic step for a nation that has never hosted the Olympics before.
Deichmann Expands Central and Eastern European Presence with New Distribution Hub in Bucharest's ELI Park
2024-10-21 Источник Собственный German shoe retail giant, Deichmann, is set to strengthen its operations across Central and Eastern Europe with the opening of a new distribution hub in ELI Park Bucharest.
Merkur Sportwetten Expands into Poland with Acquisition of Totolotek Sports Betting Provider
2024-10-21 Источник Собственный Polish sports betting enthusiasts will soon have a new platform to place their wagers under the iconic MERKUR sun. Merkur Sportwetten GmbH, a leading sports betting company, has announced its acquisition of Totolotek SA, one of Poland’s most well-established sports betting providers, headquartered in Warsaw.
Season Distribution Secures Exclusive Rights for Loaded Boards and Orangatang Wheels in Germany
2024-10-21 Источник Собственный Season Distribution, based in Cologne, Germany, has officially acquired the distribution rights for Loaded Boards and Orangatang Wheels.
SOFTSWISS Secures Certification for Jackpot Aggregator in Bulgaria, Strengthening Its European Presence
2024-10-21 Источник Собственный SOFTSWISS has reinforced its foothold in the European iGaming market by obtaining certification for its innovative Jackpot Aggregator in Bulgaria.
Merz AG Becomes Exclusive Distributor for CAT Footwear in Switzerland Starting Fall 2025
2024-10-21 Источник Собственный Starting in the fall/winter season of 2025, Merz AG will take over the exclusive distribution of CAT Footwear’s lifestyle segment in Switzerland.
Swiss Rugby Federation Secures 3-Year Partnership with ONEALLSPORTS as Official Equipment Supplier
2024-10-21 Источник Собственный The Swiss Rugby Federation (FSR) is thrilled to announce a new 3-year partnership with ONEALLSPORTS as its official equipment supplier.
OnGuard Locks Expands Distribution Network Across Central Europe
2024-10-21 Источник Собственный OnGuard Locks, known for its top-tier bike security solutions, has appointed new distributors to serve the Central European (CE) and Central and Eastern European (CEE) regions. With these partnerships, OnGuard ensures that its high-performance locks are readily available to cyclists across multiple countries, providing unmatched protection for bikes and powersport vehicles.
Mass Shoes Expands into Austria with First Stores Set to Open This Autumn
2024-10-21 Источник Собственный Slovenian footwear retailer, Mass Shoes, is making its entry into the Austrian market with plans to open its first three stores this autumn.
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